Choosing Your Battles, Part 2

By Jonathan Walter UX designers often have limited influence in enterprise environments with relatively immature User Experience cultures. So exhausting your hard-earned capital with stakeholders on the wrong things can create unnecessary obstacles. In Part 1 of this two-part series, I presented the following scenarios in which it makes sense for UX designers to demonstrate…

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Lead, Don’t Manage, Part 2

By Jim Nieters In Part 1 of this two-part series, I highlighted some of the important differences between a manager and a leader. I also described how, when managers manage employees, that often means they’re directing employees to do things the way they would do them. Such managers function as critics rather than coaches. The…

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Reining in UX Regression

By Rachel Wilkins Patel UX regression—that is, a step back in the quality or usability of an application or Web site’s user experience—happens whenever a design diverts from an existing workflow because of a technology or design change. Some refer to this phenomenon as UX backlash. As designers and developers, we subject users to UX…

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Connecting Online and Offline Customer Journeys

As today’s consumers scroll through smartphones more often than store aisles, retailers struggle to align the online and offline shopping journey. There’s no doubt these cross often, but ensuring the perfect experience across all channels is difficult. Although modern shoppers approach retailers through various mediums, they all have one goal: to find what they like…

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