You #AskGoogleWebmasters, we answer

We love to help folks make awesome websites. For a while now, we’ve been answering questions from developers, site-owners, webmasters, and of course SEOs in our office hours hangouts, in the help forums, and at events. Recently, we’ve (re-)started answering your questions in a video series called (At Google, behind the scenes, during the recording…

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What’s that Fruit in Your Wallet?

Apple finally launched its credit card last week. This long-awaited move makes a lot of sense. After setting the gold standard for phones, tablets, and laptops, it doesn’t seem like such a big challenge for Apple to set a new standard in credit cards. So what exactly did Apple do? Beyond just issuing a credit…

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WeWork: A Tale of Two Businesses

A dirty little secret in tech-obsessed Silicon Valley is that most revenue in the startup economy goes to non-tech companies. We’re talking legal fees for IP and incorporation; or meals for programmers in the hyper-competitive and perk-driven technical jobs market. It’s things like HR services and real estate. While most startups fail — an accepted…

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Unpacking Automattic’s Tumblr Acquisition

The WordPress universe just got a little bigger. And the once high-flying micro-publishing darling known as Tumblr has found a home that finally makes sense. WordPress.com owner Automattic this week acquired Tumblr from Verizon Media for “well below $20 million,” according to Axios. Tumblr’s value was once much greater when a Marissa Mayer-era Yahoo! acquired…

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Quick wins for Magento SEO

Whether you’re migrating your existing online store or starting a new one, Magento is considered the ecommerce platform. In this post we are going to dive into SEO best practices to follow, looking at technical considerations and touching on content strategy. We will predominantly be concentrating on Magento Open Source. What is Magento? Magento is…

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Les outils de test Google supportent tous Googlebot Evergreen

Google vient d’annoncer que ses différents outils de test (AMP, mobile, Search Console…) utilisent désormais une version Evergreen de Chromium, c’est-à-dire la dernière version disponible, suivant le robot Googlebot dans cette voie. En clair, les sites techniquement complexes seront mieux analysés par ces outils et donc par le moteur… Google a publié cette semaine un…

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Is it Time for More “Lite” Apps?

Some forty-five years ago a beer company decided that what consumers really wanted was a beer that was less filling but still tasted great. Miller Lite was launched in 1975 and quickly became the second best-selling beer in America. The advertising campaign for it was ranked by Advertising Age as the eighth-best ever — you…

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