Daily News: Cyber Week, The Online Reputation Gap, Customer Experience and Reputation

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Ahead of ‘Cyber Week,’ Most Consumers Still Prefer Stores (November 16, 2018) LSA Insider: “While holiday sales have already begun, next week is the much-anticipated official start to the holiday shopping season. Analysts and…

Pinterest on visual search: key takeaways

We invited Michael Akkerman, Global Head of Partners Program at Pinterest, to our NY office yesterday evening to speak on visual search. He talked about discovery over search, audience engagement over audience size, less time more well-spent over more total time spent, and social communities over social networks. It was an insightful, instructive, and *obviously*…

Daily News: ‘Local’ Digital Ad Revenue, MomentFeed’s ‘Menu Manager’, Small Business Saturday

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Co>Op Connect Helps Find Unknown, Available Co-op Funds (November 15, 2018) LSA Insider: “For over 35 years, LSA’s Co-op dept has assisted local media groups in facilitating connections between local retailers and brands. The…