3 Kinds of Simplicity

By Steve Turbek From a design perspective, the TV remote control presents an interesting problem. What other technology is in such wide use, but so disliked? Every living room in Western civilization has at least two of them. With so many remote controls from so many manufacturers, you would think a best design pattern would…

Bad Managers: Why People Quit Their Job

By Abhishek Ganguly and Samiksha Chaudhuri “People leave managers, not companies.”—Victor Lipman Employees join companies to hone their skills, contribute business value, and rise up the career ladder. People really don’t want to quit their job within their first year because it may appear that they are job hopping. So what exactly would induce or…

Usabilla X Red Nose Day 2017

What is Red Nose Day? Launched by UK charity, Comic Relief, in 1988, Red Nose Day has become something of a British institution. It’s the day, every two years, when people across the country come together and make fools of themselves, all in the name of charity. The goal is to drive positive change through…

Conversions: Faster Mobile Sites, More Revenue

In his Faster Mobile Sites, More Revenue presentation at Google Conversions 2017 in Dublin, Ireland, Guillaume Derolez shared a number of ways to optimize the loading time of mobile Web pages. Here’s my notes from his talk: Smartphones are performance constrained but users have high expectations of performance. Mobile commerce is an upper funnel affair:…

Conversions: Next Generation Web

In his Next Generation Web presentation at Google Conversions 2017 in Dublin, Ireland, Ani Mohan outlined the Chrome team’s efforts to bring native mobile app-like capabilites to the mobile Web. Here’s my notes from his talk: The Web has been around for about 25 years. In 1996, we had 360M people using it on desktop…

Conversions: Psychology Behind Mobile Behaviors

In her Psychology Behind Mobile Behaviors presentation at Google Conversions 2017 in Dublin, Ireland, Nathalie Nahai walked through several psychological principles to consider when designing mobile experiences. Here’s my notes from her talk: We use mobile for everything, even when it’s not the best tool for the job. What interactions keep people coming back and…

Conversions: Mobile Patterns for Experiments

In his Mobile Patterns for Experiments presentation at Google Conversions 2017 in Dublin, Ireland, Craig Sullivan walked through a set of optimization testing best practices for mobile experiences and why they are key to business. Here’s my notes from his talk: What has manufacturing taught us? Order doesn’t come by itself. The orchestration of people…