Daily News: SOCi’s Boost Plus, Why People Click on Paid Search Ads, Brands & DIY Marketing

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. SOCi Tries to Solve the Local-Social Content Challenge for Brands (January 9, 2019) LSA Insider: “The challenge that SOCi is trying to solve revolves around the inefficiency of boosting posts for hundreds or thousands…

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How to Create a PDF Viewer in JavaScript

The Portable Document Format, or PDF for short, is ideal for sharing documents containing lots of precisely formatted text and images, especially if they’re likely to be printed or read offline. Although most modern browsers can display PDF files, they do so using a PDF viewer that runs in an independent tab or window, forcing…

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