Dacia invite des jeunes supporters à venir au stade en se faisant remplacer au travail par leurs joueurs favoris

Le concept En Italie, 25% des jeunes travaillent le dimanche. Ils accordent beaucoup de temps à leur travail pour atteindre leurs ambitions et se retrouvent contraints de délaisser certaines de leurs passions, comme le football. Dacia, la marque partenaire de Udinese Calcio, le club de football de la ville de Udine, a trouvé le moyen…

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Ecommerce Europe welcomes the Bulgarian E-commerce Association

The Bulgarian E-commerce Association has joined Ecommerce Europe. With this recent addition, Ecommerce Europe, as the voice of the online merchants in Europe, further strengthens the representation of the Eastern European e-commerce market at EU level. Marlene ten Ham, Secretary General of Ecommerce Europe, is pleased to welcome Bulgaria as its 20th national association stating…

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5 top themes for future retail success

In mature categories with declining volumes and margins, there are immense pressures on the c-suite to innovate. Consumers have already voted for a seamless experience across time and place. Future success will require « omni-retail » of engaging consumers when, where and how they want to shop and purchase.

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