Daily News: Why Web Accessibility Matters, Internet Users Prefer Search, 4 Ways Brands Are Losing Traffic

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Why Website Accessibility Matters & How You Can Sell It to Clients (April 25, 2017) LSA Insider: “Website accessibility is merely the measure of how accessible your website and its content is for various…

Details

Daily News: Top Digital Media for Local Discovery, Best Clients for Co-op, ‘Best’ Filter Invades Local Pack

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Study: Search, Websites, Social Are Top Digital Media for Local Discovery (April 26, 2017) LSA Insider: “80% of consumers have used a search engine in the past week to find local business info –…

Details

Daily News: Privacy & Location Marketing, 9 of 10 CPG Purchases Are Offline, Snapchat Self-Serve Ads

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. On Target Podcast: Stacey Gray, The Future of Privacy Forum (April 18, 2017) LSA Insider: “Any discussion about the future of location-based advertising is incomplete without an examination of privacy.” Location-Based Marketing for CPG…

Details

Daily News: Pinterest Advanced Targeting, Digital Ad Growth Slows, Gannett Acquires SweetIQ

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. How to Acquire Valuable Customers With Pinterest Advanced Targeting (April 21, 2017) Adweek: “Act-alikes can ultimately drive net new website traffic and sales at scale.” Report: Digital ad growth slows to single digits for…

Details

Daily News: Marketing Providers Get Certified, SMBs Frustrated with Vendors, Challenges with Attribution

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. RevLocal, ReachLocal & Moz Are First to Get ‘LSA Certified’ (April 17, 2017) LSA Insider: “RevLocal, ReachLocal and Moz are the latest to be certified by LSA for following ethical business practices.” Frustration With…

Details

Daily News: Location Is Future, Digital Agencies Struggle to ‘Get Budget,’ Boostability & Yext Partner

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Why Location Is the Future of Digital Marketing (Webinar 4.27.17) (April 19, 2017) LSA Insider: “In this webinar, xAd will explore how observing the places that a user visits allows marketers to make meaningful…

Details

Dacia invite des jeunes supporters à venir au stade en se faisant remplacer au travail par leurs joueurs favoris

Le concept En Italie, 25% des jeunes travaillent le dimanche. Ils accordent beaucoup de temps à leur travail pour atteindre leurs ambitions et se retrouvent contraints de délaisser certaines de leurs passions, comme le football. Dacia, la marque partenaire de Udinese Calcio, le club de football de la ville de Udine, a trouvé le moyen…

Details

Crunch Report | Uber Might Have To Support In-App Tipping

Today’s Stories New York’s Taxi commission to propose in-app tipping requirement for Uber Google reaches $7.8 million settlement in its Android antitrust case in Russia Facebook issues statement after murder suspect shares video of shooting in Cleveland Instagram now lets you organize bookmarks into private collections Steve Jobs’ custom Apple I and other historic machines……

Details

Crunch Report | Quora Valued At Around $1.8B

Today’s Stories Q&A app Quora valued around $1.8 billion in $85 million fundraise Elon Musk’s Neuralink wants to turn cloud-based AI into an extension of our brains Duolingo launches paid subscriptions as it experiments with new ways to monetize its service Snap acquires the crucial geofilter patent from Mobli for a record $7.7M Credits Written…

Details

Crunch Report | Juicero Running Dry?

Today’s Stories Juicero users find that man trumps machine Facebook will license its new 360 cameras that capture in six degrees of freedom Spotify’s half-priced student pricing expands worldwide Microsoft to shut down Wunderlist in favor of its new app, To-Do Planned Parenthood enrolls in 500 Startups’ seed program Credits Written and Hosted by: Anthony…

Details

Crunch Report | Instagram Grows To 700M Users

Today’s Stories Instagram’s growth speeds up as it hits 700 million users Twitter desperately needed a hit first-quarter and somehow managed to deliver Amazon’s new Echo Look has a built-in camera for style selfies Uber is making it easier to see your rider rating Investor Chris Sacca is retiring from venture capital Credits Written and…

Details

Crunch Report | Google Home Gets More Personal

Today’s Stories Google Home can now recognize up to six voices and give personalized responses Google said to be planning a built-in ad blocker for Chrome GoPro to release prosumer spherical camera in fall 2017 FTC tells ‘influencers’ to quit trying to hide the fact that they’re shilling for brands Shopify launches a free, in-house-designed…

Details

Crunch Report | Facebook Launches Camera Effects Platform

Today’s Stories Facebook launches augmented reality Camera Effects developer platform Facebook launches beta of Spaces, its goofy and fun social VR platform Snapchat introduces World Lenses – live filters for just about anything Steve Ballmer’s new project sheds light on U.S. Government spending Pandora Premium opens to all, invites no longer needed Credits Written… Read…

Details