Deux adolescents ont réussi à pirater les données bancaires de près de 500 clients du site en envoyant de faux e-mails estampillés du logo Cdiscount. Selon Le Figaro, le préjudice est estimé à 300 000 euros.
Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Why Retailers Will Drive the Future of Mobile Location Data (December 14, 2017) LSA Insider: “Thanks to indoor location signals, retailers will drive the next generation of mobile location, and mobile location may just…Details
In the midst of an reputational makeover, Taylor Swift is debuting a brand new app called The Swift Life. The app is a dedicated social network for Swift’s fans, letting them communicate with each other as well as get exclusive pictures, video, news and more direct from T-Swift herself. And they can communicate with Swift,…Details
Facebook today revealed several updates to its advertising policies concerning videos. The bad news is that six-second pre-roll ads will be coming to dedicated video tabs such as Watch. The less bad news is that it looks like they won’t be infiltrating News Feed. Approximately noone on the entire internet wants to click on a…Details
Objectifs de ces deux nouvelles organisations : aider leurs membres à grandir, se crédibiliser aux yeux du marché et peser dans le débat public.
Ludovic Nodier (ESCDA) : « Avec le cercle des lauréats, le meilleur de la relation client échangera les bonnes pratiques »
L’organisateur de la cérémonie Élu Service Client de l’Année annonce le lancement d’un club rassemblant les vainqueurs de son prix.
Microsoft today is officially launching a new version of its Mixer mobile gameplay streaming app, its Twitch rival. The app, which is initially available on Android with iOS arriving soon, was first introduced into beta testing this fall, with a focus on improvements to its overall user experience, content discovery, performance and personalization features. For…Details
L’entrée en vigueur de la directive européenne sur les services de paiement le 13 janvier prochain oblige les banques à s’ouvrir aux fintech. Mais certaines sont plus en avance que d’autres.
Everyone’s least favorite ads are coming to Facebook, but six-second pre-rolls will only appear on original Watch tab videos you purposefully view and not in the News Feed. Facebook is embracing pre-rolls after years of shunning them as it tries to make payouts to video creators sustainable. Read More
Source:: TechCrunch > Mobile
Le spécialiste français des légumes prêts à consommer a amorcé la migration de ses systèmes d’information historiques vers le cloud américain. Le point sur cette stratégie.
The 10.5-inch iPad Pro is a lot of computer, but there are many people who want a keyboard. Among the best options for adding one to Apple’s professional tablet is the ZAGG Slim Book.
The post ZAGG Slim Book for 10.5-inch Apple iPad Pro Review: Detachable Keyboard Case appeared first on TabletPCReview.com.
Jeff Scott, CEO of Infinite Peripherals, explains how a mobile point of sale can improve both the in-store shopper’s experience, as well as the retailer’s bottom line.
Source:: Latest Media
Snapchat is finally opening up so outside developers can help it offer infinite augmented reality experiences beyond those it designs in-house. Today Snap launches the Lens Studio AR developer tool for desktops so anyone can create World Lenses that place interactive, imaginary 3D objects in your photos and videos. But brands, news publishers, and developers…Details
A new study on SMB adoption of marketing automation tools, commissioned by marketing automation firm ActiveCampaign, describes the progress from using email marketing (a requirement to participate in the survey) through CRM to marketing automation. The report of the survey’s findings asserts that marketing automation is the next area where SMBs will invest in marketing…Details
How much should you be paying for SEO services? This subject can be a real minefield, so we first recommend some quick background reading of Jayson DeMers’ commentary from 2015 on how much time SEO should take, and also Clark Boyd’s recent article on choosing the right SEO agency. All read up? Great, let’s get…Details
While much has been written about the power and promise of mobile location, the greatest challenge in the industry to date has been poor data quality. Study after study has demonstrated that up to 90% of mobile ad inventory has incorrect or imprecise location attached to it, and the majority of location-targeted ads are off…Details