Daily News: Agencies Must Embrace Location, Smart Speakers Grow Audio Listening, Advice for Local News

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Agencies Must Embrace Location or Lose Their Competitive Edge (August 17, 2017) LSA Insider: “Agencies can respond to demands for advanced work by deploying location data in multiple ways, for customer insights and campaigns.”…

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Skype’s much-debated redesign hits the desktop

In June, Microsoft introduced a completely revamped version of its Skype app, designed with a heavier focus on media-sharing, and other social expression tools, like emoji, reactions, and even a Snapchat-like stories feature. Now that new experience is rolling out to desktop users, but in a more limited fashion, Microsoft announced this morning. The new…

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