Daily News: Local SEO Strategy Tips, Holistic Attribution Practices, the Key to Brand Visibility

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. What Is Your Local SEO Strategy Missing? (August 16, 2017) LSA Insider: “Beyond the standard local SEO tactics, there are a number of areas your competitors might be neglecting.” Marketers Continue to Push Ahead…

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Google brings Q&As to Google Maps

Google is launching a new feature for Google Maps for Android and mobile search today: question and answers. I’m sure it won’t come as a surprise when I tell you that this feature allows you to ask questions about a place and answer other users’ inquiries and indeed, it’s that straightforward. Starting now, when you…

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20+ WordPress Hacks for Developers

One of the things that WordPress really popular today is the opportunity to extend it a million ways. For example, functionality can be enhanced with plugins while themes are great for changing the appearance. As the result, the site gets tweaked to meet various needs of blogging, ecommerce, and others. But what about unleashing a…

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What Is Your Local SEO Strategy Missing?

When I speak with new or potential clients about local SEO, I often get questions like: “How many/how much [insert local ranking factor] do we need to rank well?” I never have an immediate number; instead, I head to the SERPs. It’s tempting for enterprise businesses to adopt a vertical-oriented one-size-fits-all approach when it comes…

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